The signal that matters.
A 6-month plan, to restart your growth in 2 weeks.
We help CEOs to go from 'I know we should be growing faster but I don't know why we're not' to a clear, prioritized action plan in 2 weeks.
we get called
when GROWTH
feels STALLEd.
The symptoms vary.
The shape of the question doesn’t.
You know your company should be further along than it is and need someone independent to look at the whole machine, name what’s blocking it, and recommend what to do in the next six months.
Your roadmap just got pushback.
The quarterly plan didn’t land. You need an independent read before the next review not another deck of options.
You had a near‑miss incident.
You can’t tell whether it was unlucky or structural. A Single Point of Failure audit and a contingency plan, before it happens for real.
A senior engineer just left.
Now you’re wondering what else is fragile in the team, the architecture, or the ops. An honest audit before the replacement conversation.
You can’t size your technical debt.
The team says “we need to refactor.” Your investors want to know what it would cost to not. You need both numbers, and an order of priority
You’re four weeks from a fundraise kickoff.
Investors will ask the hard questions. You want to go in with a tech narrative you’ve already stress‑tested.
You’re about to hire a CTO.
And you want a second opinion. A structured view on whether a full‑time CTO is even the right next hire.
We've worked with
What we look at in the 14 days.
Twenty‑five diagnostic items applied to the six domains of a scaling product organisation. Condensed, in fourteen calendar days, into one prioritised six‑month plan.
Team & Engineering
- CTO competency interview
- Team SPOF audit
- Incident & postmortem culture
- Productivity leak diagnostic
- Root‑cause triage
- AI usage policy
Architecture & Scalability
- Live architecture review
- Velocity + debt correlation
- Tech debt health checklist
Product – Market Fit
- PMF signal analysis
- Sprint velocity benchmark
- Customer concentration risk
- Competitive moat audit
- Moat strength framework
- Positioning audit
Risk Controls
- SDLC practice review
- DORA technology controls
- Single Point of Faliure contingency plan
Data & AI Readiness
- AI readiness scorecard
- AI–data readiness gap
- Product development assessment
- Data moat framework
- Data strategy audit
Operational Maturity
- Scaling readiness
- Unit economics
- Founder dependency audit
MEET OUR FOUNDER
VICTOR TUSON PALAU
Tuson Advisory is a deliberately small practice. One operator, working directly with the CEO. No associates with pricing hiding a junior delivering the work.
Victor is a former CTO and product leader who has spent two decades inside scaling product organisations — building teams, shipping software, riding the scaling stretch where most companies quietly run out of product velocity.
The practice exists to give founders the rigour of a senior operator at the moment they need it most.
Working across Europe. Fluent in Spanish and English. Comfortable in executive conversations, offsites, and engineering standups alike.
With over 20 years of experience spanning fintech, crypto, infrastructure, and general tech, he brings a unique perspective shaped by hands-on leadership roles in high-growth organisations like Bitpanda, Ebury, and Canonical/Ubuntu.